This week I wanted to give the spotlight to a gallery who is changing the way the observer experiences art. The Ethos Gallery is a melting pot for all things creative and it resides in a perfect location right in the heart of the LA art scene. Eddie Donaldson and Lisa Falcone are the curators of the Ethos Gallery and they have created a positive space that has a special spiritual element that makes it very inviting to the visitor. One of my favorite parts of visiting the Ethos Gallery is right outside in their Fame Yard. The yard is a prime outside space that Lisa and Eddie help curate for artists who want to showcase their work. They create a perfect balance of new and classic art from those who promote a positive and innovative message. I could go on and on about the wonderful things happening at Ethos Gallery but the only way to really get the full effect is to experience the gallery yourself. This is the story of the Ethos Gallery…
What was the goal for Ethos Gallery when you first opened the doors and has it evolved or changed at all?
The primary goal for Ethos Gallery when we opened was to provide a space for conscious and spiritual art. My partner Eddie and I watched a documentary about “healing and the mind”. We learned that people with illnesses healed 50% faster when they had a beautiful view. A light bulb went off in our heads when we realized this must apply to art. We set out to create an environment where we could transfer positive energy from artist to buyer through uplifting images or statements connected to the art. We knew we were onto something when we had our opening. Everyone in attendance kept commenting on the “vibe” and how peaceful our space was. It just felt good to be in a room with all that love. Our concept hasn’t changed since we opened. We do allow pieces that may not be so obviously spiritual as long as they aren’t dark or negative. A client bought a Phobik piece that was a Teenage Mutant Ninja Turtle painted on a saw. His whole face lit up with a smile. That still counts in our book.
How did the Fame Yard first come about and what has been the response to the different art that has been displayed?
The Fame Yard has been around forever. Sportie LA owns the property and we weren’t involved much until this year. They asked us to curate the yard, help manage it for them and get the murals repaired when vandalized. They also like it to change monthly to keep it interesting. They like our positive message since it’s located across from a high school. I love the Fame Yard. People are so happy to paint there. Tourists come from all over to take pictures of the art. The fans love it. There can definitely be some controversy with the artists, though. There is a change happening with the popularity of street art which is considered “new” and the old school graffiti artists who have “paid their dues” so to speak. They don’t always agree on what is worthy of wall space. Beyond that, some artists just don’t like each other for personal reasons. Because of this, the vandalism does happen. We try and stay neutral. It’s impossible to please everyone.
Who are a few of the artists we can expect to be added to the yard in the next few weeks?
We had Sebastian Walker painting in the yard recently. He’s a French artist and has a lot of credibility in the art scene. We have had a lot of street art in the yard lately so we are planning a major graffiti installation with Slick and Risk. We have to keep it balanced and incorporate all types of art so we can appeal to a wider audience.
What type of criteria does an artist need in order to show at Ethos?
In order to show at Ethos you have to have artistic talent and create positive work, and you also must have good energy and a positive attitude. The art carries the energy of the artist so this is key. We accept fine art and street art in all mediums. The art has to be well produced and well thought out. If you are strictly a street artist you have to have a strong message and be clever about it. Chod is a perfect example. The popularity of his art rests on his messages. He attacks the problems with our economy and educates people on how messed up our financial, religious, and political systems are. People relate to it and we think he has something important to say. His installations on
What are some of the events the public can look forward to at Ethos in the coming months?
On July 14th we have a bike ride with the Los Angeles County Bicycle Coalition that starts in
What makes Ethos different from other galleries?
Both our buyers and artists both tell us we are not like other galleries. I know our concept of positivity is different, but I think there’s something else. We have heart. We believe in what we do. We give new artists that have been rejected by other galleries a chance to show on a professional level. We are approachable, open and community oriented. We want to create as many ways as possible to bring
For More Information:
Main Website: http://www.ethosartgallery.com/
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