Lori Rischer’s philosophy is that living a healthy lifestyle is all about balance. “It’s easier to be happy when you’re healthy”, says Lori, “and when you're happy, you're a nicer person.”
Her journey began when she started doing yoga and noticed her own life and health improved. She wanted to share that experience with other people so she became a teacher. Lori was certified as a Yoga Therapist at Loyola Marymount University with Dr. Larry Payne in their renowned yoga therapy program. She also received a teaching certificate from Earth’s Power Yoga in Los Angeles.
“I’ve always been active, but as I got busier I realized it was harder to find time to take care of myself,” she says. And no truer words could be spoken! Lori has kept incredibly busy as a national radio promotion/marketing executive at Island Def Jam Music Group, working closely with superstars such as: Rihanna, Bon Jovi, Justin Bieber, Jennifer Lopez, Mariah Carey, Neon Trees and Taio Cruz.. She also spent several years at The Firm, one of Hollywood’s top management companies based in Beverly Hills, While there, she signed OneRepublic and was on the management teams of mega artists such as Enrique Iglesias, OneRepublic, Ice Cube, Mandy Moore, Korn and many others. Her work has been widely recognized by the music industry. In fact, she was named the 2010 Promotion Executive Trendsetter by FMQB Magazine and the 2010 Executive of the Year by SIN Magazine.
Combining two of her passions-- Music & Yoga-- Lori teamed up with KIIS-FM and 98.7 (KYSR) to be the Yoga instructor for their popular Yoga On The Pier and Yoga On The Beach summer promotions for the last three years. The series has been named Huffington Posts’ “Five Best Summer Workouts” and was featured in the LA Times, Malibu Magazine, LA Yoga Magazine, Pepperdine Times. “It is the highlight of my summer!” Lori exclaims.
Lori is also the co-creator, co-executive producer and host of the new celebrity health and fitness show from SkeeTV, Rockstar Health & Fitness. “Everyone is interested in people who are in the public eye, so we found an opportunity with Rockstar Health and Fitness to focus on some of their healthy lifestyle secrets,” Lori says. The guest artists include: Patrick Stump (Fall Out Boy), OneRepublic, Canadian superstars Hedley and Kim Glass a 2008 Olympic silver medal winner.
Giving back to the community is another important way Lori wants to create balance and a healthy lifestyle. She supports a number of charities that are very close to her heart. In 2008, Lori received the highest honor from the Make A Wish Foundation, the Chris Greicius Celebrity Award, for her work in helping make wishes come true. She has also lectured at the Make A Wish Worldwide Conference. Additionally, in 2008 she was inducted into the Mentor Hall of Fame and this year, she completed her ninth year as a volunteer working with inner city teenagers for Youth Mentoring Connection. She is also on the Leadership Council for A Place Called Home, a community center in South Los Angeles for at-risk youth. The Los Angeles City Council recently honored Lori for her contributions in making the city a nicer place to live.
We all have our own personal playlist to the soundtrack in our lives. You know... the music that has great significance to you, and you find yourself connected to it for all time. In my soundtrack, there is a ton of great music which expands across all formats and emotions. One of my favorite artists that has plenty of singles in my soundtrack, is rock n roll legend, Melissa Etheridge.
I was just out of college and living in NYC when I began my career in the music business. One of the first artists I had the honor to work with was Melissa. I was SO excited and a bit awe struck by her incredible talent. In fact, the first radio show I ever covered was Melissa at KISS 108/ Boston in the mid '90's. I remember being really nervous and wanted the day to go smoothly....it did.
Ironically, the Program Director of that station is now the PD of KIIS-FM, John Ivey. I have worked with Melissa on and off over the last two decades, and it is ALWAYS a privilege. Last week I went to see her perform in Long Beach and we caught up backstage. When we are together, we always talk about healthy lifestyle secrets. This time we wanted to share them with you in our new Rockstar Health & Fitness Extra.
I love the fact that both Melissa and I share our two favorite things: Yoga and Hiking! Find out all of Melissa's healthy secrets and why they are important to her here:Backstage catching up w/ Melissa October 2012My first radio show in 1996 w/ Melissa Etheridge at WXKS in Boston.. Also in the photo Joe Riccitelli and John Ivey (now the KIIS-FM PD).
Also here is her new music video: